BESPOKE CONSULTING

In the main, my clients are B2C with consumer-facing brands. I have specific category knowledge in Alcoholic Beverages (deep knowledge), Beauty and (increasingly) Food. In general, I am comfortable working with a consumer brand in any category.

However, I also believe my skill set and processes can be applied to wide range of industries inc. B2B and non-profit.

Work can be developed "from scratch" OR take existing work in place with a view to "stress testing & refining". I avoid applying a "not invented here" mindset and look to incorporate existing thinking where solid / applicable as well as the viewpoints of management / founders.

I have the ability to assess / define a strategy through the lens of i) consumers & customers; ii) brand; iii) business.

I was the client. I understand your challenges as it relates to business goals and brand progression as well as internal stakeholder management. Equally, I have worked service side and understand client needs, especially adhering to deliverables and deadlines.

I can operate autonomously with minimal supervision: I apply a leadership mindset to all work. I am an adept slide writer and able to adjust the style to fit in with corporate / brand templates and tonality. I am noted as a strong presenter, comfortable in front of senior management, multi-functional teams and large audiences.

I am a full team player and understand the result as-a-whole is what counts. I have strong collaboration skills with “let’s get hands dirty” and “one team” mindset.

I work to deliver decks, briefs, brand guidelines, plans, budgets, process documents, creative deliverables etc.

I consider myself sharp and curious. I can’t know everything, but I learn fast and apply a “let’s figure it out” mentality.

In developing the scope of work, I will define a clear set of deliverables together with a time estimate. The engagement costs will be calculated by applying an hourly rate to this.

I operate on a principle of "full transparency" and aim to deliver work at a cost that is fair and represents the value delivered. I am open to discussing costs & rates with any client / prospective.

Should work look to exceed the agreed time estimates, I will always seek approval in writing before applying further hours to the engagement. All expenses are pre-approved in writing, in advance.